Ferrari 458 Italia
The increasing appetite of Indian consumers which made the country’s automotive market explode over the past few years is ringing quite some bells in Europe, with more and more carmakers either expanding or setting up operations there.
Already present in the other Asian star market, the neighboring China. Italian manufacturer Ferrari is currently considering starting a dealership network in India. The company’s president Luca di Montezemolo said in an interview with BBC, cited by Business Standard, that the first Ferrari dealerships in the country will be opened in the next six to eight months.
Business Standard says the most likely locations for the dealerships will be New Delhi and Mumbai with the latter most likely to be the first one. In Mumbai, the dealership will most likely be located in South Mumbai. The Italians’ operation in the country would be managed through Tata Motors. The move would make sense both economically and on a more personal level, as Ratan Tata serves on the board of Fiat Auto. In fact Ratan Tata also drives the only known Ferrari California in existence in India.
Ferrari sold 68 vehicles in China for the January-April period, meaning it managed to double its sales in the country compared to 2009. Although a similar growth in India might be bit of a stretch, the carmaker can be hopeful it will leave its mark.
Ferrari’s entry into India comes at a time when other supercar manufacturers are making a beeline into India. Bugatti recently appointed its dealership together with distributor for India while Aston Martin too has appointed two dealers, both in Mumbai and New Delhi. A whole host of other supercar manufacturers too have shown interest in India so stay tuned to the latest information.
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Source: bsmotoring.com via autoevolution.com
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