Ferrari has just announced that they have released for Japanese shoppers the Ferrari.com website. These users will be able to surf the Ferrari store online in their native language of Japanese.
According to Ferrari:
“The new version of the site is an acknowledgement of the Japanese public’s enormous passion for the Ferrari brand. It aims to foster an even closer relationship between the Prancing Horse and the Japanese public, and boost already-high user participation by eliminating any language barriers. In a further acknowledgement of the Asian world’s passion for Ferrari, we now also have a Chinese language version of Ferrari.com under construction.”
If you are interested in the Japanese Ferrari website watch the video above for a special introductory.
What do you think about the video?
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Source: luxvelocity.typepad.com
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